The annual Creative Edinburgh Awards are an integral part of the creative scene in Edinburgh, recognising and celebrating the best of Edinburgh's creative talents over the past year. Normally held in-person, COVID meant that Creative Edinburgh needed to find a solution to presenting the Awards.
For two consecutive years during COVID, I helped to pivot the Awards so that they were more engaging in and online format; we decided to create a collage-inspired motion graphic film that would feature spoken testimonials from all of the nominees along with examples of their projects. This was an intricate task involving collating of submitted files and creating many motion designs to show the projects in full.
We also shot interview content with Creative Edinburgh to bookend the film, as well as two feature spots for the events sponsors, Sweetdram and Fruitmarket Gallery.
We knew it was important to support the visual identity of the year's awards, so we worked with the chosen illustrators to use designed backdrops and transitions for the film.